Bezalel Market project in central Tel Aviv to Carasso Real Estate Ltd. for NIS 55 million. The agreement is still subject to approval by the landowner, the Tel Aviv-Jaffa Municipality. In 2010, Elad Israel Residence sold half of the project to ZMH Hammerman Ltd. for NIS 50 million, and it put the rest of its rights up for sale a year ago. According to ZMH, 50 of the project's 153 apartments have been sold already. The Bezalel Market project will include 153 apartments and 2,200 square meters of commercial space on a 16-dunam (four-acre) site between King George Street, Bezalel Street, Bethlehem Street, and Tchernichovsky Street. The project will also have a 640-space underground parking garage, including 200 spaces for the public. The plan was recently approved, after years of objections and changes, and the earthworks have begun. Bank Leumi is financing the project.
What makes the project unique is the square in the center of the complex. Designed by Dorona Yogev, the open space was designed to invite wandering thanks to fountains and unique furniture like a mega-bench.